Thicket Labs was a design lab and consultancy. We mapped, analyzed, and redesigned complex social systems through our technology platform, http://jointhicket.com.

People often asked us about the science behind our technology. This video introduces viewers to fuzzy cognitive mapping, the research methodology that was at the heart of our platform.

• Design and Animation by: Jacob Hernandez

• Written by: Deepthi Welaratna & Taylor Corbett

• Narration by: Valerie Evering Music

• Sound by: Jon Bernstein

A Thicket Labs Production Copyright 2017